Creating Ebooks Your Customers Will Love, Part I

The authors of unsuccessful e-books have one thing in common - they don't offer enough content. The best e-books on the market are chock-full of information that their audience really wants. That's an important consideration for those who make a living creating ebooks.

Adding bulk to an ebook is a great way to increase customer satisfaction which leads to fewer refunds and higher profit margins- something people publishing ebooks have to think about. In fact, skimpy PDF ebooks are the number one reason people return information products. So how do you beef up your PDF e-books? How do you put your ebook on steroids and have it busting at the seams with value?

First, add a table of contents, or TOC. Not only will this help your reader find information quickly and easily, it will also add two or three pages to the length of your e-book. A TOC is easy to add -- MS Word and similar programs can create and update one automatically.

Second, add a list of resources in the back. All of the web sites, blogs and forums you visited to research your ebook should be put in a resources section in the back. You can also put all of the print books that you find helpful as well. Face it. There are tons of resources dealing with the topic of your ebook that you know and your customers don't. List those and you will provide a valuable service for them.

Here's a short list of things you can put in the resources section:

- Books in print;

- Magazines and e-zines;

- Videos online at YouTube and similar sites;

- Web sites;

- Blogs, Yahoo! groups, user forums, and more.

Take this list of resources to the next level by including a short description which explains the information that can be found at each resource. This will be most helpful for your audience when they look for more information.

In my next article I will give you three more strategies to adding bulk to your ebook so you satisfy your customers and reduce your refund rate. publishing ebooks with true value and lots of content is quite easy when you follow these strategies.

About the Author

Stephen Beck teaches you that pdf e-books can create a "cash on demand" internet business. Creating ebooks has never been so simple when you watch Steve's free videos by clicking either of the links.

Comments

No comments posted.

You do not have permission to comment. If you log in, you may be able to comment.

Complete the details below to send a link to the page:
http://uniquebusinessarticles.com/internet-marketing/creating-ebooks-your-customers-will-love-part-i.html