Effective SEO Starts With Choosing The Right Domain Name
submitted: Jun 30th 2008 |
by: BruceHoover |
Total views: 2 |
Word Count: 540 |
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Domain names are as important to websites as attractive covers are to books. An interesting domain name never fails to attract web surfers to click through and check out. If you think that putting all your innovativeness into the domain name will make it better, you are mistaken. Why does this happen? The answer lies in the keyword. If your domain name is innovative but not search engine optimized with keywords, the search engines will not be able to index it. In other words, your domain name must be appealing as well as crafted for the search engines. Read this article to understand how both these can be achieved.
Your first objective is to find a search engine optimized keyword that you can use in your domain name. Use a keyword analyzer to get this done. You will able to find such tools by searching on popular Internet engines. Think of a sample keyword that tells about what your site is and enter it into the tool. The keyword analyzer will give you many different versions for the single keyword you used. Choose those keywords from this list that describe more about what your website is about. A rule of search engine optimization is to use low competition keywords because they increase your chances of getting found. Now, you can begin thinking about your real domain name.
A lot of the domain name companies on the Internet will let you know if a particular name is available. If not obtainable, you will at least get some recommendations. Put in your keyword first; this will help you make better use of this tool. If at all the keyword is not available for use as the domain name, you will be given other suggestions. Think favorably about the domain names that have the keyword and end with .com. In case this is not present, think creatively. By putting in filler words in the domain name, you may be able to find an available option that still keeps your keyword.
You can use 'a', 'an' and 'the' as fillers. These words are not considered by the search engines. So, they will index your site and you will have a very appealing domain name too. This is achievable even if you use some numbers like 45 or anything you prefer at the end of the phrase. There are some ideas to use if you get everything else but not the .com ending too. Read on.
You may opt for an extension other than .com, especially in the cause of very popular keywords. Other workable solutions are .biz, .net and .org. One more tactic is to use country or state specific extensions. This works if international or local marketing makes no difference to you. You can well understand that it is much wiser to be on the first page in the Indian Google than to be on the 86th page in the American Google! It is not complicated to have a domain name that serves well for your visitors as well as for the search engines.
Summary
Only 10% of the success of your domain name depends on your intelligence. The rest depends on the keyword analyzer tool. The last straw, when nothing else works, is to resort to the extensions.
About the Author
Bruce Hoover facilitates a Affiliate Content Tactic Guide website. If you liked the online marketing info, why not get the powerful info that will HELP you NOW? Goto Affiliate Content Tactic Guide website.
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